This is a promo video for JD app v10.0 launched on June 1st International Children's Day. The video is based on the theme of "We never grew up, just toys have changed" and made in clay stop motion animation. The core functions of JD app v10.0 are introduced to users in a playful way.
这是在六一国际儿童节上线的一支京东APP10.0改版的外宣视频,视频以“我们从未长大,只是玩具变了”为主旨,采用陶土定格动画的形式,将APP10.0的核心功能点种草秀、新品小魔方与会员PLUS以充满童趣的方式介绍给用户。
Behind the scene