Brand identity and environmental graphics for JD Property. JD Property is a subsidiary company of JD.COM focusing on provides high-quality logistics real estate solutions to the world. The En-Version logo of JD Property is a square with one cut corner. It looks like a CPU in a computer and a floor plan for a building. It is also JD Company’s window facing the world. The logo is drawn on a 4×3 square grid and can be extended according to the grid proportion. From the logo image we draw some of its features such as a cut corner，right-angle sides and geometric figures.We make use of these features in our design to create a unified visual identity system.
Design Team: Anqi Pan, Hongru Zhou, Xie Guo