This is a promo video for the CHASE channel of the JD App. Based on big data, JD CHASE has integrated 8 new consumer propositions and recommends trendy lifestyles and products to users. The video transforms these 8 major consumption trends into 8 life scenarios and uses the representative pattern "#" of JD CHASE to connect the entire video to strengthen the user's memory of JD CHASE symbols.
这是为京东app新品趋势频道做的宣传视频,京东趋势频基于大数据整合了8大类消费新主张,将最新潮的生活方式与产品推荐给用户。视频将这8大消费趋势转化成8种生活场景,并用京东趋势的代表图案“#”串联起整个视频,强化大家对趋势符号的记忆。
Behind the scene
![](https://cdn.myportfolio.com/2edbc4aaf38a2229e0c303c32a5f61fd/e6d047c0-e32f-4d37-91c6-91daf2a26940_rw_1920.jpeg?h=d0f762614262be587952a23d0a6509cc)
![](https://cdn.myportfolio.com/2edbc4aaf38a2229e0c303c32a5f61fd/7bb6cb2c-b4b9-47f2-985a-067e83769e46_rw_1920.jpeg?h=36514b813926e9535aacccbf7304f08f)
![](https://cdn.myportfolio.com/2edbc4aaf38a2229e0c303c32a5f61fd/07ac30c7-24d1-4fe1-9a47-0883e489c165_rw_1920.jpeg?h=515c970daf68198027bca0385693c4a7)
![](https://cdn.myportfolio.com/2edbc4aaf38a2229e0c303c32a5f61fd/ac9f5771-aade-4a36-81ae-08aad8a046fd_rw_1920.jpeg?h=e735b22250e15f15380dfad0632eb2ea)